Knihy o biznise a manažmente

This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part 2 takes readers further on a journey to...

• Knihapevná väzba
  41,50 €

  Na sklade 1 ks

Since the original publication of Nudge more than a decade ago, the word has entered the vocabulary of businesspeople, policy makers, engaged citizens and consumers everywhere. The book has given rise to hundreds of "nudge units" in governments around...

• Knihabrožovaná väzba
  15,75 €

  Na sklade 1 ks

Henry Kissinger analyses how six extraordinary leaders he has known have shaped their countries and the world...

• Knihapevná väzba
  31,99 €

  Na sklade 3 ks

Nudge has transformed the way individuals, companies and governments look at the world...

• Knihabrožovaná väzba
  14,50 €

  Na sklade 5 ks

Leadership Strategy and Tactics: Field Manual by Jocko Willink is the essential and practical guide to leadership and how to excel at it, from the co-author of the number one New York Times bestseller Extreme Ownership...

• Knihapevná väzba
  25,95 €

  Na sklade 1 ks

Our planet is in trouble. But how can we reverse the current crisis and create a sustainable future...

• Knihabrožovaná väzba
  14,50 €

  Viac ako 30 dní

The struggle for wealth and power that has surrounded oil for decades continues to shake the world economy, dictate the outcome of wars, and transform the destiny of men and nations. The Prizeis as much a history of...

• Knihašitá väzba
  21,95 €

  Na sklade 2 ks

Google. Amazon. Facebook. The modern world is defined by vast digital monopolies turning ever-larger profits. Those of us who consume the content that feeds them are farmed for the purposes of being sold ever more products and advertising...

• Knihabrožovaná väzba
  12,50 €

  Na sklade 1 ks

Business and Society provides a strategic framework that integrates business and society into organizational strategies to showcase social responsibility as a highly actionable and practical field of interest...

• Knihabrožovaná väzba
  120,21 €

  Viac ako 30 dní

A powerful and counterintuitive argument that we should welcome the current slowdown―of population growth, economies, and technological innovation...

• Knihabrožovaná väzba
  11,44 €

  Viac ako 30 dní

Institutions move and manipulate the markets. That's why you need to learn to think and trade like an institution...

• Knihapevná väzba
  60,00 €

  Na sklade 1 ks

Penguin Readers is an ELT graded reader series for learners of English as a foreign language...

• Knihabrožovaná väzba
  9,68 €

  Do 4 – 7 dní

Strategic Advertising Management provides the firm foundation you need to understand the effective strategic planning of advertising and other marketing communications...

• Knihabrožovaná väzba
  63,37 €

  Na sklade 1 ks

Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities...

• Knihabrožovaná väzba
  39,59 €

  Viac ako 30 dní

From effective SEO and Search marketing to mastering mobile and content marketing, THE ULTIMATE DIGITAL MARKETING BOOK is a dynamic collection of tools, techniques, and strategies for success...

• Knihabrožovaná väzba
  20,92 €

  Do 4 – 7 dní

Andrew Keen, 'the Christopher Hitchens of the internet', describes his urgent worldwide search for ways in which humanity can protect itself from the dark side of the digital future....

• Knihabrožovaná väzba
  16,15 €

  Do 24 – 29 dní

Become a process improvement star with Lean Six Sigma...

• Knihabrožovaná väzba
  29,58 €

  Viac ako 30 dní

The most important part of a leader's job is to set in motion the actions today that will build a better future tomorrow - in other words, strategy. But how do leaders become strategists...

• Knihapevná väzba
  18,45 €

  Na sklade 1 ks