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60 produktov
Written in the 6th century BC, Sun Tzu′s THE ART OF WAR is a Chinese military treatise that is still revered today as the ultimate commentary on war and military strategy...
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Knihabrožovaná väzba3,48 €-5 %Na sklade > 5 ks
Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process...
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Knihapevná väzba49,99 €-5 %Viac ako 30 dní
- Jan Kříž
- kolektív
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Knihabrožovaná väzba7,02 €-18 %Do 16 – 21 dní
To master anything, we must first master ourselves: our emotions, thoughts and actions. This ancient virtue of self-control is more essential than ever...
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Knihabrožovaná väzba15,95 €Na sklade 3 ks
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Napoleon Hill, America's most beloved motivational author, devoted 25 years to finding out how the wealthy became that way. After interviewing over 500 of the most affluent men and women of his time, he uncovered the secret to great wealth based ...
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Knihabrožovaná väzba14,99 €-12 %Na sklade 3 ks
Throughout history, there has been one quality that great leaders, makers, artists and fighters have shared. The Zen Buddhists described it as inner peace, the Stoics called it ataraxia and Ryan Holiday calls it stillness: the ability to be...
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Knihabrožovaná väzba13,21 €-12 %Na sklade 1 ks
Aim for Iconic. Rise to Legendary. Make History. For over twenty-five years, leadership legend and personal mastery trailblazer Robin Sharma has mentored billionaires, business titans, professional sports superstars and...
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Knihabrožovaná väzba19,81 €-10 %Na sklade 2 ks
This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, ...
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Knihapevná väzba35,95 €Na sklade 5 ks
From the multi-million copy bestselling author of Thinking Fast and Slow Daniel Kahneman, the co-author of the million-copy bestseller Nudge Cass Sunstein, and the eminent professor and writer on strategic thinking Olivier Sibony, a new book about how to
- Marie Moravcová
- Přemysl Raban
- kolektív
Tato příručka má za úkol přiblížit způsoby, formy a pravidla, jimiž se řídí vztahy při registraci a sporech o oprávněnost registrace doménových jmen v doméně nejvyšší úrovně .eu...
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Knihabrožovaná väzbaVypredané
This work provides detailed coverage of the current state of international treaty law in respect of copyright issues relating to the Internet and E-commerce...
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Knihapevná väzba264,00 €Viac ako 30 dní
Bestselling author of Sell it Like Serhant and Big Money Energy and real estate, television, and media icon Ryan Serhant shares his proven, three-step strategy to build your brand from scratch...
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Knihabrožovaná väzba21,32 €-3 %Na sklade 1 ks
Fully revised and updated, the definitive guide for leaders on how to create lasting organisational change...
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Knihabrožovaná väzba13,49 €-3 %Na sklade 2 ks
The third number one bestselling instalment in James’ no-nonsense guides to gaining the tools to empower your decision-making and change your life. Now, more than ever, we are so often lost within a cycle of negativity – from comparing ourselves to...
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Knihabrožovaná väzba13,29 €-5 %Na sklade 2 ks
In a world defined by digital products and immediate gratification, how can your brand stand out? When consumers can easily have anything, how can your brand be the one thing they can't live without? ...
We all know we should be learning and growing. But how do you make time while under pressure to perform? ...
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Knihabrožovaná väzba20,92 €-5 %Do 20 – 25 dní
Innovative strategies for success from former Nike CMO Greg Hoffman, who had a major hand in crafting Nike’s singular brand and was instrumental in its most high-profile breakthrough campaigns...
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Knihapevná väzba32,88 €-5 %Na sklade 1 ks
From Marcus Collins, strategist to Apple, Nike and Beyoncé, discover the powerful force behind what we buy, what we do, and who we want to be...
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Knihabrožovaná väzba20,92 €-5 %Viac ako 30 dní
This has long been the one book that students can rely on to get them thinking critically and strategically about branding. This new fourth edition is no exception. The definitive introductory textbook for this crucial topic, ...
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Knihabrožovaná väzba51,95 €Viac ako 30 dní
ou don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book - and 30 days. Simon Middleton shows you how to create, manage and communicate your brand profoundly and effectively, ...
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Knihabrožovaná väzba17,86 €Viac ako 30 dní
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