The Barcelona Way

FC Barcelona is one of the most victorious clubs in the world. In The Barcelona Way, Professor Damian Hughes draws on exclusive access to the football club and his own experience within sport, business and organizational psychology to show how the DNA of a winning team can be successfully applied to any working environment, with dramatic results. At the heart of FCB's winning culture are five principles that govern how they deal with people and the care and attention given to the environment in which those people are nurtured.These five principles for unprecedented success are: Big Picture; Arc of Change; Repetition; Cultural Architects and Authentic Leadership. These principles are not only behind FCB's unique success, but are the key to tackling critical issues faced by the modern corporate environment. From the shop floor to the board room, the dressing room to the pitch, these universal principles of success are equally relevant to any organization and the key to developing your own winning culture.