Nestratiť sa sama sebe - Erik Tabery, Zuzana Čaputová, N Press, 2024

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How Brands Grow 2 - Jenni Romaniuk, Byron Sharp, Oxford University Press, 2021
How Brands Grow 2 
EN

This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part 2 takes readers further on a journey to...

  • Knihapevná väzba
    41,50 €
    Na sklade 3 ks

The Magic of Employee Influence - Ivana Brutenič, Kristína Cichý Kováčiková, Rethink, 2024
The Magic of Employee Influence 
EN

Harness the power of employee influence and create enthusiastic brand advocates...

  • Knihabrožovaná väzba
    22,56 €
    -2 %
    Na sklade > 5 ks

How Brands Grow - Byron Sharp, Oxford University Press, 2010
How Brands Grow 
EN

This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, ...

  • Knihapevná väzba
    34,99 €
    -3 %
    Na sklade > 5 ks

Way of the Wolf - Jordan Belfort, John Murray, 2022
Way of the Wolf 
EN

Jordan Belfort - immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street - reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star...

  • Knihabrožovaná väzba
    15,99 €
    -3 %
    Na sklade 2 ks

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CustomHER Experience - Katie Mares, Greenleaf, 2023
CustomHER Experience 
EN

Although the female movement is interwoven into our social world and people preach “girl power,” brand experience expert Katie Mares has seen that this mindset hasn’t penetrated business branding or the experience businesses...

  • Knihapevná väzba
    28,11 €
    -5 %
    Na sklade 1 ks

Brand it Like Serhant - Ryan Serhant, Nicholas Brealey Publishing, 2024
Brand it Like Serhant 
EN

Bestselling author of Sell it Like Serhant and Big Money Energy and real estate, television, and media icon Ryan Serhant shares his proven, three-step strategy to build your brand from scratch...

  • Knihabrožovaná väzba
    21,32 €
    -3 %
    Na sklade 1 ks

Blue Ocean Shift - W. Chan Kim, Renée Mauborgne, Hachette Livre International, 2017
 
Blue Ocean Shift - Renee Mauborgne, W. Chan Kim, Pan Books, 2022
Blue Ocean Shift 
EN

BLUE OCEAN SHIFT is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, ...

  • Knihapevná väzba
    28,74 €
    -4 %
    Na sklade 2 ks

Hey Whipple, Squeeze This - Luke Sullivan, John Wiley & Sons, 2022
Hey Whipple, Squeeze This 
EN

The new edition of the book readers call the bible for advertising...

  • Knihabrožovaná väzba
    29,50 €
    -5 %
    Na sklade 1 ks

Branding that Means Business - Matt Johnson, Tessa Misiaszek, Economist Books, 2022
Branding that Means Business 
EN

In a world defined by digital products and immediate gratification, how can your brand stand out? When consumers can easily have anything, how can your brand be the one thing they can't live without? ...

  • Knihabrožovaná väzba
    14,45 €
    -3 %
    Na sklade 1 ks
  • Čítanávýborný stav
    11,96 €
    -20 %
    Na sklade

More Sales Please - Sara Nasser Dalrymple, Practical Inspiration Publishing, 2024
More Sales Please 
EN

Sara Nasser Dalrymple is a business mentor, strategist and educator and the go-to sales expert in the small business community. Her 20 years of sales and marketing experience and simple, actionable advice has helped hundreds of business owners...

  • Knihabrožovaná väzba
    21,87 €
    -5 %
    Na sklade 2 ks
What is Branding? - Matthew Healey, Rotovision, 2008
What is Branding? 
EN

It is an exciting time for branding. As everything becomes global, good branding becomes more crucial. "What is Branding?" Is an accessible guide that makes sense of this complex subject...

  • Čítanámierne opotrebovaná
    20,48 €
    -35 %
    Na sklade

The Ultimate Marketing and PR Book - Eric Davies, Nick Smith, Brian Salter, Teach Yourself, 2019
The Ultimate Marketing and PR Book 
EN

If you want to be the best, you have to have the right skillset. From strategy, mobile and ecommerce to social media, SEO and PR, The Ultimate Marketing and PR Book is a dynamic collection of tools, techniques, and strategies for success...

  • Knihabrožovaná väzba
    18,50 €
    Na sklade 1 ks

I love it. What is it? - Gyles Lingwood, Phaidon, 2024
I love it. What is it? 
EN

The internationally renowned design agency Turner Duckworth presents stories and advice gathered from working with the world’s biggest brands...

  • Knihabrožovaná väzba
    37,12 €
    -5 %
    Na sklade 2 ks


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Fajky - Iľja Erenburg, 2007
Fajky
Iľja Erenburg