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This is not a book about business strategy. Strategy changes like the seasons. This is a book about something much more permanent...
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Knihapevná väzba24,95 €Na sklade > 5 ks
Harness the power of employee influence and create enthusiastic brand advocates...
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Knihabrožovaná väzba22,95 €Viac ako 30 dní
David Ogilvy is 'The Father of Advertising' and in this new format of his seminal classic, he teaches you how to sell anything...
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Knihabrožovaná väzba14,95 €Na sklade > 5 ks
Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process...
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Knihapevná väzba50,37 €Na sklade 1 ks
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Global sales authority Jeffrey Gitomer's bestselling classic, The Sales Bible, has been updated and appended in this new edition, offering you the ultimate sales methods and strategies that really work ― every day, in real-world selling situations..
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Knihabrožovaná väzba21,64 €Do 14 – 15 dní
Bestselling author of Sell it Like Serhant and Big Money Energy and real estate, television, and media icon Ryan Serhant shares his proven, three-step strategy to build your brand from scratch...
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Knihabrožovaná väzba21,52 €Do 23 – 28 dní
Although the female movement is interwoven into our social world and people preach “girl power,” brand experience expert Katie Mares has seen that this mindset hasn’t penetrated business branding or the experience businesses...
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Knihapevná väzba28,11 €Na sklade 1 ks
In a world defined by digital products and immediate gratification, how can your brand stand out? When consumers can easily have anything, how can your brand be the one thing they can't live without? ...
A protože freelancing (neboli podnikání na volné noze) je celosvětový fenomén, který Robertova kniha rozebírá do větší hloubky i šíře než zahraniční tituly, rozhodli jsme se ji vydat také v angličtině a dalších jazycích. Půjde o nejodvážnější...
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Čítanávýborný stav21,32 €Na sklade
The new edition of the book readers call the bible for advertising...
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Knihabrožovaná väzba29,70 €Na sklade 1 ks
The advertising attention marketplace is a confusing and vast playing field where the rules have changed drastically over the last decade. Make yourself heard and win the attention of your target audience with the new edition of this ultimate guide...
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Knihabrožovaná väzba31,24 €Do 14 – 15 dní
From Marcus Collins, strategist to Apple, Nike and Beyoncé, discover the powerful force behind what we buy, what we do, and who we want to be...
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Knihabrožovaná väzba9,00 €-57 %Do 2 – 6 dní
The Brand Book provides a straightforward and practical guide to the fundamentals of brands and branding, enabling anyone in business to create their own powerful brand. Entertainingly written in jargon-free language, the author draws...
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Knihabrožovaná väzba25,19 €Viac ako 30 dní
Wild Thinking will provide readers with the confidence to run their business differently, through unique access to thinking from the most original organizations in business today...
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Knihabrožovaná väzba33,74 €Viac ako 30 dní
The internationally renowned design agency Turner Duckworth presents stories and advice gathered from working with the world’s biggest brands...
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Knihabrožovaná väzba37,12 €Na sklade 1 ks
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