Knihy o marketingu

• Knihabrožovaná väzba
  7,02 €

  -18 %

  Do 13 – 18 dní

Harness the power of employee influence and create enthusiastic brand advocates...

• Knihabrožovaná väzba
  22,38 €

  -2 %

  Na sklade 4 ks

Fully revised and updated with additional content - this is a brand new edition of the bestselling Eat That Frog! There just isn't enough time for everything on our 'To Do' list - and there never will be. Successful people don't try to do everything...

• Knihabrožovaná väzba
  15,20 €

  -5 %

  Viac ako 30 dní

The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game?

• Knihabrožovaná väzba
  18,50 €

  Viac ako 30 dní

Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn't

• Knihapevná väzba
  24,50 €

  Na sklade 2 ks
• Čítanávýborný stav
  17,15 €

  -30 %

  Na sklade

True or false? In selling high-value products or services: "closing" increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill;...

• Knihabrožovaná väzba
  33,33 €

  -9 %

  Na sklade 1 ks

This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, ...

• Knihapevná väzba
  34,99 €

  -3 %

  Na sklade > 5 ks

Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. The book explains key theoretical concepts and illustrates how ...

• Knihabrožovaná väzba
  37,59 €

  -2 %

  Do 3 – 7 dní
• Čítanámierne opotrebovaná
  23,10 €

  -40 %

  Na sklade

Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process...

• Knihapevná väzba
  49,99 €

  -5 %

  Viac ako 30 dní

Everybody knows that hard work, luck and talent each plays a role in our working lives. In his landmark book, Adam Grant illuminates the importance of a fourth, increasingly critical factor – that the best way to get to the top is...

• Knihabrožovaná väzba
  11,95 €

  Na sklade 1 ks

Jordan Belfort - immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street - reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star...

• Knihabrožovaná väzba
  15,99 €

  -3 %

  Na sklade 2 ks

This latest edition in the best-selling annual Letterhead and Logo Design series features the most innovative and exciting work in the field from well-known design leaders, new design firms, and cutting-edge artists...

• Knihapevná väzba
  42,78 €

  -5 %

  Viac ako 30 dní

This is a highly visual, compact-format sourcebook, packed with top international packaging designers’ contemporary work, accompanied by essays on the surrounding issues...

• Knihapevná väzba
  40,81 €

  -5 %

  Viac ako 30 dní

This work provides detailed coverage of the current state of international treaty law in respect of copyright issues relating to the Internet and E-commerce...

• Knihapevná väzba
  264,00 €

  Viac ako 30 dní

This book is easily understood by all readers. Rather than a "how to" for hands-on techies, the book entices lay-readers and experts alike by covering new case studies and the latest state-of-the-art techniques...

• Knihapevná väzba
  27,95 €

  Viac ako 30 dní

Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You'll learn how to flip your brand from offering products to offering meaning, ...

• Knihabrožovaná väzba
  30,53 €

  -3 %

  Viac ako 30 dní

Bestselling author of Sell it Like Serhant and Big Money Energy and real estate, television, and media icon Ryan Serhant shares his proven, three-step strategy to build your brand from scratch...

• Knihabrožovaná väzba
  21,32 €

  -3 %

  Na sklade 1 ks

A former Senior VP of Apple shares how Steve Jobs motivated people to do the best work of their lives...

• Knihapevná väzba
  21,99 €

  Viac ako 30 dní

Marketing is key to the health and wealth of organisations and a vital component in business strategy. Despite the fact that it produces three times more value than any other facet of a business and continual major improvements in ...

• Knihabrožovaná väzba
  29,32 €

  Do 22 – 25 dní

Whether the task is to redesign a company's identity or the promotional launch of a new product or service, business graphics are the bread and butter of the design industry.

• Knihapevná väzba
  56,63 €

  -5 %

  Viac ako 30 dní