Najdrahšie z kategórie: s modrou obálkou v anglickom jazyku knihy o biznise a manažmente

Psychological Aspects of Crisis Negotiation, Third Edition, explores the methods and strategies for confronting the nine types of subjects typically encountered in hostage/suicide sieges by correctional staff and law enforcement crisis negotiators....

• Knihapevná väzba
  160,74 €

  -5 %

  Viac ako 30 dní

Marketing in the tourism and hospitality industry has transformed with the development of digital marketing tools and the evolution of social culture. Recently, the advent of new technologies such as smartphones, artificial intelligence...

• Knihapevná väzba
  147,57 €

  Do 19 – 24 dní

Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly and interchangeably used by scholars and marketers and provides principles of effective...

• Knihapevná väzba
  147,57 €

  Do 19 – 24 dní

Marketing: Theory, Evidence, Practice tells the story of marketing, its theories, concepts and real life applications, while providing a realistic overview of the marketing world. It demonstrates the practical application of marketing skills, ...

• Knihabrožovaná väzba
  114,00 €

  Viac ako 30 dní

The book is intended for a broad academic and professional readership. It will help postgraduate students and participants in requalification courses, doctoral students as well as students in other forms of higher ...

• Knihapevná väzba
  105,00 €

  Do 5 – 6 dní

This book takes the unique and innovative approach of linking relationship marketing to the traditional market planning models that are used by most marketers today. As globalisation progresses, the need for creating and maintaining off-line...

• Knihabrožovaná väzba
  100,47 €

  -5 %

  Viac ako 30 dní

• Knihabrožovaná väzba
  98,47 €

  -5 %

  Viac ako 30 dní

The practices of revenue management and pricing analytics have transformed the transportation and hospitality industries, and are increasingly important in industries as diverse as retail, telecommunications, banking, health care and manufacturing...

• Knihabrožovaná väzba
  83,59 €

  Do 16 – 21 dní

Managerial Economics and Business Strategy has been revised to include updated examples and problems, but it retains all of the basic content that made previous editions a success. By teaching managers the practical utility of basic economic tools such...

• Knihabrožovaná väzba
  82,50 €

  Viac ako 30 dní

Regional Innovation Strategiesoffers the first comprehensive analysis of the new wave of innovation-oriented regional policies. It draws conclusions from the European Regional Technology Plans and Regional Innovation Strategies, ...

• Knihabrožovaná väzba
  73,32 €

  Viac ako 30 dní

Clusters of firms and related organisations in a range of industry specialisations are a striking feature of the economic landscape in all countries...

• Knihabrožovaná väzba
  72,44 €

  -5 %

  Viac ako 30 dní

The Seventh Edition of Statistical Quality Control provides a comprehensive treatment of the major aspects of using statistical methodology for quality control and improvement. Both traditional and modern methods are presented...

• Knihabrožovaná väzba
  71,85 €

  Viac ako 30 dní

Just about every business has business processes. And those that don't probably should! Dynamics CRM has many ways to gather and automate those processes, using the system you already have...

• Knihabrožovaná väzba
  69,99 €

  Viac ako 30 dní

Digital design plays a crucial role in how customers experience a brand. However, corporate websites and online shops are only one part of interactive brand identity. The importance of mobile apps for smartphones and tablets has grown exponentially ...

• Knihabrožovaná väzba
  60,00 €

  Na sklade 1 ks

Like all professions, diplomacy has spawned its own specialized terminology and it is this lexicon which provides the thematic spine of this dictionary...

• Knihabrožovaná väzba
  57,49 €

  Viac ako 30 dní

Publikácia ponúka bohatý zdroj súhrnných a dôveryhodných informácií zo všetkých oblastí národného hospodárstva SR, ako aj medzinárodné porovnanie vybraných štatistických ukazovateľov v krajinách Európskej únie...

• Knihapevná väzba
  57,19 €

  -5 %

  Do 9 – 13 dní

V poradí už dvadsiaty piaty ročník Štatistickej ročenky Slovenskej republiky obsahuje detailný prehľad štatistických informácií o Slovensku zo všetkých oblastí...

• Knihapevná väzba
  57,18 €

  -5 %

  Do 9 – 13 dní

Jubilejný, dvadsiaty ročník Štatistickej ročenky Slovenskej republiky, ktorá každoročnej poskytuje súhrnný prehľad demografického, sociálneho a ekonomického vývoja našej spoločnosti...

• Knihapevná väzba
  57,18 €

  -5 %

  Do 9 – 13 dní

This book explores the new world of the brand - now more powerful and prominent than ever. It argues that a brand is far more than just a logo, discussing the larger creative and economic process of branding ...

• Knihabrožovaná väzba
  55,95 €

  Viac ako 30 dní

Co-Active Coaching offers current and aspiring coaches, leaders and managers in organisations and anyone wanting to strengthen interpersonal relationships, a practical, yet transformative communication process called the Co-Active Model...

• Knihabrožovaná väzba
  47,60 €

  -5 %

  Do 24 – 29 dní