Na sklade knihy o humanitných vedách od autora Richard H. Thaler

Since the original publication of Nudge more than a decade ago, the word has entered the vocabulary of businesspeople, policy makers, engaged citizens and consumers everywhere. The book has given rise to hundreds of "nudge units" in governments around...

• Knihabrožovaná väzba
  15,75 €

  -5 %

  Na sklade 1 ks

Nudge has transformed the way individuals, companies and governments look at the world...

• Knihabrožovaná väzba
  14,50 €

  Na sklade 4 ks

Why are we more likely to forgo the opportunity to sell a £100 bottle of wine rather than actually taking money out our wallet to pay for it, when ultimately the 'opportunity cost' of doing so is the same? ...

• Knihabrožovaná väzba
  12,95 €

  Na sklade 1 ks