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This is Marketing - Seth Godin, Portfolio, 2018
This is Marketing 
EN
Martinus
Martinusáčka odporúča 5

Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books...

  • Knihabrožovaná väzba
    21,12 €
    -4 %
    Na sklade 1 ks

Move Fast and Break Things - Jonathan Taplin, Pan Macmillan, 2018
 
Move Fast and Break Things - Jonathan Taplin, Little, Brown, 2017
Move Fast and Break Things 
EN

Google. Amazon. Facebook. The modern world is defined by vast digital monopolies turning ever-larger profits. Those of us who consume the content that feeds them are farmed for the purposes of being sold ever more products and advertising...

  • Knihabrožovaná väzba
    12,50 €
    Na sklade 1 ks

How to Fix the Future - Andrew Keen, Atlantic Books, 2018
How to Fix the Future 
EN

Andrew Keen, 'the Christopher Hitchens of the internet', describes his urgent worldwide search for ways in which humanity can protect itself from the dark side of the digital future....

  • Knihabrožovaná väzba
    16,15 €
    -5 %
    Do 24 – 29 dní

Big Data Marketing - Lisa Arthur, John Wiley & Sons, 2013
Big Data Marketing 
EN

Leverage big data insights to improve customer experiences and insure business success. Many of today's businesses find themselves caught in a snarl of internal data, paralyzed by internal silos, and executing antiquated marketing approaches...

  • 28,86 €
    Do 14 – 15 dní

Behavioral Marketing - Dave Walters, John Wiley & Sons, 2015
Behavioral Marketing 
EN

Grow revenue by leveraging behavioral marketing during your next campaign Behavioral Marketing guides you in using relatively new marketing tactics to grow revenue and create process efficiencies. An incredibly valuable text, ...

  • Knihapevná väzba
    23,78 €
    Do 18 – 23 dní

The New Rules of Marketing and PR - David Meerman Scott, John Wiley & Sons, 2022
The New Rules of Marketing and PR 
EN

The new eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques...

  • Knihabrožovaná väzba
    33,73 €
    Na sklade 2 ks
  • Čítanávýborný stav
    19,50 €
    -30 %
    Na sklade

Landing Page Optimization - Tim Ash a kol., John Wiley & Sons, 2012
Landing Page Optimization 
EN

Effective Internet marketing requires that you test and optimize your landing pages to maximize exposure and conversion rate. This second edition of a bestselling guide to landing page optimization includes case studies with before-and-after ...

  • Knihabrožovaná väzba
    25,20 €
    Do 18 – 23 dní

No Filter - Sarah Frier, Random House, 2020
 
No Filter - Sarah Frier, Random House, 2021
No Filter 
EN
Martinus
Martinusák odporúča 5

The extraordinary inside story of how Instagram became the world’s most successful app. In just ten years, Instagram has gone from being a simple photo app to a $100-billion company. The journey has involved ground-breaking innovations...

  • Knihapevná väzba
    22,02 €
    Do 21 – 26 dní

The Cult of We - Eliot Brown, Maureen Farrell, HarperCollins, 2021
The Cult of We 
EN

The definitive inside story of WeWork, its audacious founder, and the company's epic unravelling from the journalists who first broke the story wide open. In 2001, Adam Neumann arrived in New York after five years as a conscript in the Israeli navy...

  • Knihabrožovaná väzba
    Vypredané

The Cult of We - Eliot Brown, HarperCollins, 2021
The Cult of We 
EN

The definitive inside story of WeWork, its audacious founder, and the company's epic unraveling from the journalists who first broke the story wide open. In 2001, Adam Neumann arrived in New York after five years as a conscript in the Israeli navy...

  • Knihapevná väzba
    Vypredané

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Japonský milenec - Isabel Allende, 2018
Japonský milenec
Isabel Allende