Na tému reklama knihy od vydavateľstva Taschen

This second installment in TASCHEN’s advertising series joins Advertising Now! Print and the forthcoming Advertising Now! Films to provide a complete study of commercial communication in the world today...

• Čítanávýborný stav
  27,65 €

  Na sklade
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With the cold war ebbing, crime and inflation at record levels, and movie star-turned-President Ronald Reagan launching a Star Wars of his own, the 1980s did not seem likely to become one of the most outrageous, flamboyant...

• Knihapevná väzba
  32,35 €

  -5 %

  Viac ako 30 dní

Gleaned from thousands of images, this book offers the best of American print advertising in the age of the “Big Idea.” From the height of American consumerism, bold and colorful campaigns paint a fascinating portrait of the 1950s and...

• Knihabrožovaná väzba
  26,21 €

  Do 2 – 6 dní

To the moon and back with advertising in the 1960s...

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  35,63 €

  -5 %

  Viac ako 30 dní

As McCarthyism swept across the United States and capitalism was king, white America enjoyed a feeling of pride and security that was reflected in advertising. Carelessly flooding society with dangerous misinformation, companies in the 50s...

• Knihapevná väzba
  35,63 €

  -5 %

  Viac ako 30 dní

Binge watching. The trendsetters and triumphs of the TV boom. Their names are Walter White, Birgitte Nyborg and Don Draper and they are the stars of a cultural revolution. In the last decade, shows like Breaking Bad, ...

• Knihapevná väzba
  57,13 €

  -5 %

  Na sklade 1 ks

Wartime action and postwar triumph in the advertising of the 1940s...

• Knihapevná väzba
  30,00 €

  Viac ako 30 dní

Ads of the 1970s get funky and socially conscious...

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  35,63 €

  -5 %

  Do 13 – 14 dní

In this collection of 20th-century alcohol and tobacco ads, we see how the marketing of these products spanned from the elegant to the offbeat...

• Knihapevná väzba
  24,99 €

  Do 2 – 6 dní

A far cry from the aggressive ads we’ve become used to, American print advertisements from the first two decades of the 20th century were almost shockingly pleasant...

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The world's sharpest creative minds are in high demand in the advertising world, because making effective ads takes a whole lot more than just marketing know-how...

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