Najdrahšie z kategórie: v anglickom jazyku knihy o biznise a manažmente - strana 3 z 114

Foundations of Business Thought, Ninth Edition presents the writings of great contemporary and historical thinkers in an effort to develop the conceptual foundation for commercial activity in general and the ideals of accounting...

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  156,53 €

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In the Second Edition of Rational Choice in an Uncertain World the authors compare the basic principles of rationality with actual behaviour in making decisions. They describe theories and research findings from the ...

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There is a growing backlash against extractive and exploitative forms of tourism that have unleashed what some argue as unacceptable levels of change on local communities and environments. Examples include the rise of ‘overtourism’, the environmental...

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  150,26 €

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Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs)...

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  148,33 €

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Since the 1970s the long term decline in self-employment has slowed – and even reversed in some countries – and the prospect of ‘being your own boss’ is increasingly topical in the discourse of both the general public and within academia...

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  148,00 €

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Global consumption of raw materials currently goes beyond the earth's regenerative capacity, but the circular economy offers a more sustainable model which also provides new business opportunities...

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  147,57 €

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Marketing in the tourism and hospitality industry has transformed with the development of digital marketing tools and the evolution of social culture. Recently, the advent of new technologies such as smartphones, artificial intelligence...

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  147,57 €

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This comprehensive volume seeks out ways in which those who are typically marginalized by, or excluded from, tourism can be brought into the industry in ways that directly benefit them. It addresses the central questions asked...

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Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly and interchangeably used by scholars and marketers and provides principles of effective...

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  147,57 €

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This book presents critical insights and contemporary perspectives for exploring current trends, concerns and prospects of events tourism. It examines modern-day global issues facing the events and tourism industry, policymakers...

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  147,57 €

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Many ethicists either accept the reflective equilibrium method or think that anything goes in ethical theorizing as long as the results are plausible. The aim of this book is to advance methodological thinking in ethics beyond these common attitudes...

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  147,57 €

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A well-written and extremely informative book about our energy industries, their significance to the economy, and how economists analyze the problems associated with energy production and consumption....

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  145,59 €

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This book presents cutting-edge work on innovative planning methodologies, tools and experiences aimed at supporting the transition of our cities and regions towards a more smart and sustainable dimension...

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  145,51 €

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This timely book examines the role played by regional authorities in the EU in the transition towards renewable energy. Regional governments generally have important decision-making powers concerning energy transition, but they may ...

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  141,43 €

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Delivering the most detailed and comprehensive content available, Health Care Economics, 7th Edition demonstrates how basic economic concepts, principles, and theories can be used to think about and illustrate various health care issues...

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Optimal Mean Reversion Trading: Mathematical Analysis and Practical Applications provides a systematic study to the practical problem of optimal trading in the presence of mean-reverting price dynamics...

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  138,90 €

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This fully updated second edition of Corporate Accountability in International Environmental Law examines systematically all international sources of corporate accountability standards with specific reference to environmental protection...

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  136,07 €

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This book employs an interdisciplinary, cross-sectoral lens to explore the collaborative dynamics that are currently disrupting, re-creating and transforming the production and consumption of tourism. House swapping, ridesharing, voluntourism...

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  135,81 €

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You want the most important ideas on management all in one place. Now you can have them—in a set of HBR’s 10 Must Reads, available as a 7-volume paperback boxed set or as an ebook set...

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Revised to keep up with the quickly evolving landscape of the fashion industry, the fourth edition of this authoritative text offers updated information on the design, manufacturing, marketing, and distribution of fashion products within ...

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  132,00 €

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