Knihy o biznise a manažmente

Marketing: Theory, Evidence, Practice tells the story of marketing, its theories, concepts and real life applications, while providing a realistic overview of the marketing world. It demonstrates the practical application of marketing skills, ...

• Knihabrožovaná väzba
  114,00 €

  Viac ako 30 dní

• Knihabrožovaná väzba
  16,73 €

  -5 %

  Do 3 – 5 dní

Strategic Advertising Management provides the firm foundation you need to understand the effective strategic planning of advertising and other marketing communications...

• Knihabrožovaná väzba
  63,37 €

  -5 %

  Na sklade 1 ks

Management Consultancy provides a comprehensive and up-to-date introduction to the consulting industry. The text uses theory as a basis for critical discussion, ensuring students fully understand the principle ideas behind consulting, as well ...

• Knihabrožovaná väzba
  73,84 €

  Viac ako 30 dní

A new up-to-date Business English dictionary, that gives learners all the help and information they need to do business in English...

• Čítanámierne opotrebovaná
  16,89 €

  -35 %

  Na sklade

How did the start-up dating app, CLikD, quickly rise to become an award-winning competitor to Tinder and Bumble...

• Knihabrožovaná väzba
  61,67 €

  -4 %

  Na sklade 2 ks

A new edition of the best-selling business English course by Vicki Hollett.

• Knihabrožovaná väzba
  3,00 €

  Do 14 – 19 dní

Building on the success of the previous editions, the third edition of Marketing Research: Tools and Techniques provides an accessible and engaging insight into marketing research. Based on the concept of the Marketing Research Mix, ...

• Knihabrožovaná väzba
  69,13 €

  Viac ako 30 dní

An updated edition of this complete first course in English for business. Business Basics now leads on to Business Focus - the new course for pre-intermediate Business english students...

• Knihabrožovaná väzba
  11,50 €

  Viac ako 30 dní

The story of how the dollar rose to global dominance in the twentieth century - and an assessment of what the future holds for the world`s most important currency...

• Knihabrožovaná väzba
  15,70 €

  Viac ako 30 dní