Knihy o biznise a manažmente - strana 8 z 12

Offering veteran insight and friendly, actionable advice from two self-made women who have helmed four successful creative businesses, this practical guide to becoming a creative entrepreneur will speak to anyone wanting to make art,...

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  22,99 €

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The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem...

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  14,45 €

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Discover some of the most inspiring business, shops, and hospitality ideas changing the face of entrepreneurship...

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  47,60 €

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Gleaned from thousands of images, this book offers the best of American print advertising in the age of the “Big Idea.” From the height of American consumerism, bold and colorful campaigns paint a fascinating portrait of the 1950s and...

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  26,21 €

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In a world defined by digital products and immediate gratification, how can your brand stand out? When consumers can easily have anything, how can your brand be the one thing they can't live without? ...

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What gives the world's best leaders the edge? Will Greenwood is best known for being an integral part of the 2003 Rugby World Cup-winning team. Ben Fennell has spent over 16 years helping the world's biggest businesses and brands grow...

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  13,29 €

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From a long-time Alibaba executive and former special assistant to Jack Ma, this is the first book to articulate how Alibaba's unique culture and "tai chi" management principles are providing...

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  28,54 €

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This revelatory account of the ways in which silver shaped Chinese history shows how an obsession with “white metal” held China back from financial modernization. First used as currency during the Song dynasty in around 900 CE...

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  26,64 €

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Alan Krueger gives us a backstage tour of the music industry - and in doing so, he creates a brilliant metaphor for our entire economy. Highly recommended' Harlan CobenAlan Krueger, the former chairman of the president's Council of Economic Advisers...

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  12,34 €

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What makes a great idea? How do you make the best pitch to a prospective client? What effect will new technology have on advertising? Written by one of the world’s leading advertising creatives, Hegarty on Advertising contains over four decades ...

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  21,95 €

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The most important part of a leader's job is to set in motion the actions today that will build a better future tomorrow - in other words, strategy. But how do leaders become strategists...

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  18,64 €

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As unprecedented times become our new normal, Sarah Knight and her No F**ks Given Guides...

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  16,15 €

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Blue Ocean Shift is the essential follow-up to the classic Blue Ocean Strategy, the 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne.Drawing on more

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  16,95 €

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A bold history of the rise of central banks, showing how institutions designed to steady the ship of global finance have instead become as destabilizing as they are dominant...

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  42,84 €

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Scale at Speed gets your business over the hump of doing fine to triple revenue in two years...

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  13,29 €

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The key to business success is not a single innovation or one plan. It is the act of turning the flywheel, slowly gaining momentum and eventually reaching a breakthrough. Building upon the flywheel concept introduced in his groundbreaking classic...

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  12,95 €

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The epic story of how a young social climber from Malaysia pulled off one of the biggest financial heists in history...

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  12,95 €

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We live in the age of big companies where rising levels of power are concentrated in the hands of a few. Yet no government or organisation has the power to regulate these titans and hold them to account...

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  19,01 €

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Change and innovation are the cornerstones of dynamic and modern business...

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  20,92 €

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