Knihy o biznise a manažmente v anglickom jazyku od vydavateľstva Pearson
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49 produktov
Authentic video material from FT.com with accompanying worksheets; All the listening texts available to view, providing truly authentic listening practice; ...
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Knihabrožovaná väzba36,56 €Do 14 – 19 dní
The Brand Gap is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to ...
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Knihabrožovaná väzba32,92 €Na sklade 1 ks
If you lead in organizations that have adopted agile methods, you know it’s crucial to create the right environment for your agile teams. Traditional tools such as Gantt charts, detailed plans, and internal KPIs aren’t adequate for complex...
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Knihabrožovaná väzba34,20 €Do 21 – 26 dní
The 3rd edition of this ever popular course combines some fantastic new materials with all the features that have made it a best seller...
Discover how to banish stress and negativity, rediscover your best self and become an inspirational leader – starting now...
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Knihabrožovaná väzba25,95 €Viac ako 30 dní
The second edition of this highly successful 'Principles of Business Economics' gives undergraduates, MBA students or aspiring managers a clear and concise text that covers all aspects of an introductory course in microeconomics...
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Knihabrožovaná väzba106,86 €Viac ako 30 dní
Familiarise yourself with essential accounting and finance principles for business decision-making. Connect your learning with relevant examples from real world businesses. Accounting and Finance for Non-Specialists 12th Edition by Peter Atrill and Eddie
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Knihabrožovaná väzba94,00 €Do 21 – 26 dní
Based on methods developed - and proven – in business, this highly visual and practical book will show readers how to design, lead and run effective workshops.
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Knihabrožovaná väzba24,20 €Do 21 – 26 dní
- R. Wayne Mondy
- kolektív
Combining Theory & Practice: A Modern Guide to Human Resources Human Resource Management addresses the study of HR in a realistic, practical, and stimulating manner. Examples of how HR management is practiced in the ...
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Knihabrožovaná väzba94,27 €Viac ako 30 dní
For courses in hotel administration that focus on front desk operations or hotel management, and as an adjunct to other hotel courses such as housekeeping, hotel accounting, hotel marketing or hotel personnel/human resources...
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Knihabrožovaná väzba85,25 €Viac ako 30 dní
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For undergraduate principles of marketing courses. This ISBN is for the bound textbook, which students can rent through their bookstore. An introduction to marketing using a practical and engaging approachMarketing: An Introduction shows students how...
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Knihabrožovaná väzba88,26 €Viac ako 30 dní
In many organizations, management is the biggest obstacle to successful Agile development. Unfortunately, reliable guidance on Agile management has been scarce indeed. Now, leading Agile manager Jurgen Appelo fills that gap, introducing a realistic...
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Knihabrožovaná väzba59,95 €Do 21 – 26 dní
Ecommerce Analytics is the only complete single-source guide to analytics for your ecommerce business. It brings together all the knowledge and skills you need to solve your unique problems, and transform your data into better decisions ...
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Knihapevná väzba61,90 €Viac ako 30 dní
With its practical and accessible writing style, Research Methods for Social Workers, 2/e, offers numerous examples from the field of social work and emphasizes how research and social work practice are connected...
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Knihabrožovaná väzba172,64 €Viac ako 30 dní
A focus on how marketing performance, profitability, and strategies affect profit. Measuring performance and profitability in marketing is becoming more and more important in the business world...
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Knihabrožovaná väzba82,99 €Viac ako 30 dní
Business agility is the ability to compete and thrive in the digital age by quickly responding to unprecedented market changes, threats, and emerging opportunities with innovative business solutions...
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Knihabrožovaná väzba44,89 €Na sklade 1 ks
"When everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear "whiteboard overview" style of the author’s first book, THE BRAND GAP, but drills deeper into the question of how brands ...
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Knihabrožovaná väzba36,53 €Na sklade 2 ks
For undergraduate courses in derivatives, options and futures, financial engineering, financial mathematics, and risk management...
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Knihabrožovaná väzba91,00 €Do 3 – 7 dní
This direct, straightforward book provides readers with material that focuses on making the theories and principles of total quality practical and useful. It covers all of the elements of total quality, including several that receive little...
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Knihapevná väzba112,68 €Viac ako 30 dní
Business Communication Today continues to demonstrate the vital connection between recent technological developments and modern business practices...
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Knihabrožovaná väzba100,02 €Viac ako 30 dní
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