Knihy o strategickom manažmente v cudzom jazyku

This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part 2 takes readers further on a journey to...

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  41,50 €

  Na sklade 4 ks

The key to business success is not a single innovation or one plan. It is the act of turning the flywheel, slowly gaining momentum and eventually reaching a breakthrough. Building upon the flywheel concept introduced in his groundbreaking classic...

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  12,95 €

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• Čítanávýborný stav
  9,07 €

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With the advent of digital technologies, society is reshaping itself radically. In the last decade, digital technologies have brought fundamental changes in the industry and business environment...

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  28,79 €

  Viac ako 30 dní

Civil wars, acts of terror, seizures of private industries--the world is a dangerous place for investors. Indeed, it is more dangerous today than ten or twenty years ago, because of the growing importance of emerging and frontier markets. Even many...

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  26,86 €

  -5 %

  Do 13 – 18 dní

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  34,89 €

  Do 13 – 18 dní

This book links theory and practice, with the specific aim of equipping public managers and those studying public management with the necessary knowledge and skills to manage risk, and effectively deal with crises.

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  49,55 €

  Viac ako 30 dní

Drawing on six years of research into Toyota's employee-management routines, Toyota Kata examines and elucidates, for the first time, the company's organizational routines - called kata - that power its success with continuous improvement and adaptation..

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  40,65 €

  Viac ako 30 dní

Creating a unique value for your customers is crucial if you want to differentiate in an overcrowded market. To do so, you need to define a powerful strategy that determines consistent action across your organization to deliver your unique flavor...

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  29,69 €

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  Viac ako 30 dní

Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world...

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  20,24 €

  Do 12 – 13 dní

Most companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance for as long as it takes to calm ...

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  31,99 €

  Viac ako 30 dní

The most important part of a leader's job is to set in motion the actions today that will build a better future tomorrow - in other words, strategy. But how do leaders become strategists...

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  18,64 €

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Learn how to create an authentic and consistent brand strategy by focusing on the values of your company. This book breaks this process into three steps focused on brand identity, setting intentions and implementing the resulting strategy. To...

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  30,64 €

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  Do 13 – 18 dní

With Negotiate Without Fear: Strategies and Tools to Maximize Your Outcomes, master negotiator, Kellogg professor, and accomplished CEO Victoria Medvec delivers an authoritative and practical resource for eliminating the fear that impedes success...

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  27,55 €

  Do 22 – 27 dní

This is the definitive text on branding. The renowned marketing guru and bestselling author of The 22 Immutable Laws of Marketing demonstrates how to build any product or service into a world-class brand. Think Nike, Hoover, Xerox and Kleenex and you`...

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  12,89 €

  Do 13 – 18 dní

An excellent business plan impresses financial backers, provides a clear blueprint for the future of your company and functions as a benchmark against which to measure future growth. How to Prepare a Business Plan explains the process of creating an...

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  19,40 €

  Do 13 – 18 dní

How legacy firms can combine their traditional strengths with the power of data and digital ecosystems to forge a new competitive strategy for the digital era...

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  32,88 €

  -5 %

  Na sklade 1 ks

This is not a book about one thing. It's not a 250-page dissertation on leadership, teams or motivation. Instead, it's an agenda for building organizations that can flourish in a world of diminished hopes, relentless change and ferocious competition....

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  27,53 €

  Do 22 – 27 dní

Most strategy is, let’s face it, bullsh*t...

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  20,18 €

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  Do 12 – 13 dní

Navigate the complex decisions and critical relationships necessary to create and sustain a healthy family business—and business family...

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  31,55 €

  Na sklade 3 ks

'Joan Didion at a startup' Rebecca Solnit 'Impossibly pleasurable' Jia Tolentino 'This is essential reading' Stylist At twenty-five years old, Anna Wiener was beginning to tire of her assistant job in New York publishing...

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  12,34 €

  -5 %

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