Knihy o marketingu v anglickom jazyku od vydavateľstva Profile Books

Al Ries and Jack Trout, two of the world's most successful marketing strategists, call upon over 40 years of marketing expertise to identify the definitive rules that govern the world of marketing...

• Knihabrožovaná väzba
  12,92 €

  -7 %

  Viac ako 30 dní

Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? How can you get to your first thousand - or million - customers? Starting from zero, it feels impossible...

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  12,35 €

  -5 %

  Na sklade 1 ks

Bestselling author and marketing strategist Ryan Holiday reveals how a classic work - a Perennial Seller - is made and marketed. Classic. Evergreen. Cult. Backlist. We can all identify with products that seem to last forever and just keep selling...

• Knihabrožovaná väzba
  12,54 €

  -3 %

  Viac ako 30 dní

Most companies plod along doing things as everyone always has. So there are huge opportunities for people trying to break the mould, even in old-fashioned businesses like banking or insurance...

• Knihabrožovaná väzba
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