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This is Marketing

Seth Godin • Portfolio, 2018

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Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books...

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18,06 €

18,06 €

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New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition...

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23,60 €

23,60 €

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Marketing (Theory, Evidence, Practice)

Byron Sharp • Oxford University Press, 2017

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Marketing: Theory, Evidence, Practice tells the story of marketing, its theories, concepts and real life applications, while providing a realistic overview of the marketing world. It demonstrates the practical application of marketing skills, ...

112,93 €

112,93 €

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Jordan Belfort - immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street - reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star...

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17,63 €

17,63 €

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A compelling manifesto with the potential to change how we work and live.

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12,34 €

12,34 €

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Attract the very best talent with a compelling employer brand! Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most recognized leaders in employer brand, ...

21,00 €

21,00 €

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'For anyone interested in marketing - either as a practioner or victim - this is unmissable reading. If only more researchers could write like this, the world would be a better place.'

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10,44 €

10,44 €

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The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we interact and communicate with one another on a global scale...

31,41 €

31,41 €

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This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.

62,50 €

62,50 €

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Fully revised and updated with additional content - this is a brand new edition of the bestselling Eat That Frog! There just isn't enough time for everything on our 'To Do' list - and there never will be. Successful people don't try to do everything...

14,65 €

14,65 €

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Customer EXperience (CEX) is hot! Nowadays it gets harder and harder for companies to be distinctive by the products they offer. As it is key to stand out in the services offered in addition to these products...

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30,97 €

30,97 €

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The real story of what it takes to risk it all and go for broke. Conventional wisdom says most startups need to be in Silicon Valley, started by young engineers around a sexy new idea, and backed by VC funding....

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32,35 €

32,35 €

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Discover the Best Strategies For Getting the Winning Edge! This book covers an incredible variety of strategies, techniques, and life style choices that can easily help you to accomplish your goals and win more often! Life ...

13,00 €

13,00 €

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An introduction for everyone. In this rich, fascinating surprisingly accessible introduction, leading expert Eric Siegel reveals how predictive analytics works, and how it affects everyone every day....

24,80 €

24,80 €

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So You Want to Publish a Magazine?

Angharad Lewis • Laurence King Publishing, 2016

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So you want to publish a magazine? This is your guide. It will show you how to take your concept from idea to proper publication, step-by-step...

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28,11 €

28,11 €

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The never-before-told story of Pixar's improbable success. " Hi, Lawrence? the caller asked. This is Steve Jobs. I saw your picture in a magazine a few years ago and thought we d work together someday. "After Steve Jobs was unceremoniously dismi

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22,82 €

22,82 €

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If you want to be the best, you have to have the right skillset. From strategy, mobile and ecommerce to social media, SEO and PR, The Ultimate Marketing and PR Book is a dynamic collection of tools, techniques, and strategies for success...

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17,63 €

17,63 €

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Eat Your Greens

Wiemer Snijders • Troubador, 2018

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How can we sell more, to more people, and for more money? The marketing world is awash with myths, misconceptions, dubious metrics and tactics that bear little relation to our actual buying behaviour...

32,27 €

32,27 €

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Oversubscribed

Daniel Priestley • Capstone, 2015

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Capstone: Don′t fight for customers, let them fight over you! Have you ever queued for a restaurant? Pre–ordered...

15,65 €

15,65 €

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Network Marketing for Facebook contains the only proven marketing system for direct sales on Facebook, and the only one created by a successful network marketing distributor...

16,82 €

16,82 €

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„Nikdy nepožičiavaj knihy, pretože ti ich nikto nikdy nevráti. Všetky knihy v mojej knižnici sú tie, ktoré mi požičali iní...“

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