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Battle of the Titans

How the Fight to the Death Between Apple and Google is Transforming our Lives

Vydavateľstvo
William Collins, 2014

The story behind the bitter rivalry between Apple and Google – and how an an epic battle is reshaping the way we think about technology. This book, previously published as ‘Dogfight: How Apple and Google Went to War and Started a Revolution’, ...

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The story behind the bitter rivalry between Apple and Google – and how an an epic battle is reshaping the way we think about technology. This book, previously published as ‘Dogfight: How Apple and Google Went to War and Started a Revolution’, explores the real reasons beneath the world’s biggest deathmatch. Whether you’re an iPhone addict or Android champion, it’s undisputed that Apple and Google are the two tech giants setting the agenda – revolutionising how we work, play and stay in touch. But their rivalry is more than a matter of hardware versus software, or patents versus products. It’s a tale of backstabbing, personality clashes and brutal mind games. Fred Vogelstein here reveals all about this bitter feud – from the shocking truth behind the iPhone’s launch to the realities of development hell and the demise of Google’s ‘don’t be evil’ mantra . This struggle for supremacy is a fight to the death: what lies at stake is the future of our data.
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Battle of the Titans - Fred Vogelstein
Trillion Dollar Coach - Eric Schmidt, Jonathan Rosenberg, Alan Eagle
31,64 €
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Počet strán
272
Hmotnosť
196 g
Rok vydania
2014
Väzba
brožovaná väzba
Jazyk
anglický
Vydavateľstvo
William Collins
Rozmer
127×197 mm
ISBN
9780007518845
Naše katalógové číslo
602657

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Kúpte spolu
Battle of the Titans - Fred Vogelstein
Trillion Dollar Coach - Eric Schmidt, Jonathan Rosenberg, Alan Eagle
31,64 €
Ušetríte 1,36 €

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