The Still Life - Anna Sinofzik, Sven Ehmann, Gestalten Verlag, 2015

61,95 €

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The Still Life - Anna Sinofzik, Sven Ehmann, Gestalten Verlag, 2015
The Still Life - Anna Sinofzik, Sven Ehmann, Gestalten Verlag, 2015

The Still Life

Products Telling Visual Stories in Magazines and Advertising

In every segment of retail, countless products compete for our attention. Whether fashion, cosmetics, furnishings, accessories, or gourmet food, the range of goods is... Čítať viac

Vydavateľstvo
Gestalten Verlag, 2015
Počet strán
256

In every segment of retail, countless products compete for our attention. Whether fashion, cosmetics, furnishings, accessories, or gourmet food, the range of goods is overwhelming. Designers and manufacturers are faced with the ... Čítať viac

  • Pevná väzba
  • Angličtina

61,95 €

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The Still Life - Anna Sinofzik, Sven Ehmann, Gestalten Verlag, 2015
61,95 €

Viac o knihe

In every segment of retail, countless products compete for our attention. Whether fashion, cosmetics, furnishings, accessories, or gourmet food, the range of goods is overwhelming. Designers and manufacturers are faced with the daunting challenge of setting their products apart to reach their target audiences. The best ones captivate us by telling fascinating stories or creating compelling retail spaces and experiences.The Still Life compiles striking editorial photography, innovative shop window displays, and intelligent visual merchandising that succeed in doing exactly that. The featured work is created by imaginative stylists and photographers who arrange products, objects, and materials in unusual ways. Distinctive worlds of images result that are reminiscent of Baroque and Renaissance still life paintings in which arrangements of flowers, fruit, musical instruments, and other objects were used as powerful allegories for various aspects of life and death.Today's creatives are developing new visual storytelling techniques for engaging customers. The Still Life showcases their entire spectrum. The book illustrates how a combination of quality handcraft and inspired flair are being used to put familiar products, such as gardening tools, cutlery, purses, writing implements, or jewelry, into surprising new contexts, ranging from minimalistic understatement to opulent glamour. It includes shop windows, magazine spreads, and showrooms meticulously styled into works of art.The Still Life is a source of inspiration for anyone working in product communication, editorial design, and retail who is responsible for creating fitting platforms on which to promote premium products —brand worlds in which the products come to life for potential customers. Featuring retail spaces that offer extraordinary experiences just by stopping in for a visit, the book is also a visual feast for all connoisseurs of quality consumer goods.
Čítať viac
Počet strán
256
Väzba
pevná väzba
Rozmer
240×330 mm
Hmotnosť
2150 g
ISBN
9783899555813
Rok vydania
2015
Naše katalógové číslo
222409
Jazyk
angličtina
Vydavateľstvo
Gestalten Verlag
Kategorizácia

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Kúpte spolu
The Still Life - Anna Sinofzik, Sven Ehmann, Gestalten Verlag, 2015
Chineasy - ShaoLan Hsueh, Thames & Hudson, 2014
81,76 €
Ušetríte 5,19 €

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Kúpte spolu
The Still Life - Anna Sinofzik, Sven Ehmann, Gestalten Verlag, 2015
Chineasy - ShaoLan Hsueh, Thames & Hudson, 2014
81,76 €
Ušetríte 5,19 €

„Nejlepší možný z pokrokových názoru je ten,který má v sobě dostatečnou dávku provokatívnosti, aby jeho stoupenec nohl byt hrdý na svou odlišnost,ale přitahuje i takové množství přivržencu, aby riziko osamocené vyjimečnosti bylo hned zažehnáno hlasitým souhlasem vítězicího množství.“