Marketing Fashion
Strategy, Branding and Promotion
- Vydavateľstvo
- Laurence King Publishing, 2015
- Počet strán
- 240
Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. The book explains key theoretical concepts and illustrates how ... Čítať viac
- Brožovaná väzba
- Angličtina
37,59 €
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